The Difference Between Minimalist Watches And Ones That Are Just Plain Simple




The Difference Between Minimalist Watches And Ones That Are Just Plain Simple Feature Articles


The design term “minimalism” is thrown around an awful lot in today’s market for wristwatches. Actually, “minimalism” is used in all sorts of consumer contexts these days. In my opinion, a lot of companies who make watches (among other things) are abusing the term – and doing a disservice to objects that do indeed represent effective minimalism.



The Difference Between Minimalist Watches And Ones That Are Just Plain Simple Feature Articles


Several times a week aBlogtoWatch gets messages from new brands that heavily emphasize the term “minimalism” to describe their new products. At a glance I see a product that looks incredibly familiar. Not only that, but a look that I dismissed long ago as being almost entirely uninteresting. Was I someone who just didn’t like minimalism? For a while I was starting to believe so. How could I simply write off an entire genre of design like that?



The Difference Between Minimalist Watches And Ones That Are Just Plain Simple Feature Articles


Eventually I realized that no, Ariel Adams is not perturbed by minimalist design in any way. In fact, Ariel Adams is a big fan of many effectively minimalist objects and watches. The problem wasn’t minimalism. The problem was that all those watches and so many other products out there which claimed to be minimalist were misusing the term. They should have been saying something entirely different to begin with. They should have just been calling their products “simple.” And to me – a seeker of exemplary objects in many forms – “simple” tends to almost always translate into “boring.”



The Difference Between Minimalist Watches And Ones That Are Just Plain Simple Feature Articles


Minimalism is a style of design which by definition implies that some actual design is necessary. Minimalism as a design principle is about the effort of stripping something down to its essential elements, or lines. Such lines and elements create clear and effective representations of ideas and themes. To understand good minimalism, look at street and other municipal signs. They are designed just enough to effectively convey a particular piece of information, and nothing more. In a minimalist design, the designer attempts to emphasize just one or a few key ideas and themes. Minimalism is in a sense the art of telling a specific message very effectively. The most valuable incorporation of minimalist design has been to the graphic design and visual marketing industries – who carefully took lessons from the artistic design principle and utilized it for message conveyance to large audiences.



The Difference Between Minimalist Watches And Ones That Are Just Plain Simple Feature Articles