Why I Redesigned The Grand Prix D’Horlogerie De Genève Logo




Why I Redesigned The Grand Prix D'Horlogerie De Genève Logo Featured Articles


If you haven’t heard of the Grand Prix d’Horlogerie de Genève, it’s an industry-focused award event that brands strive to win, and often flaunt in their marketing materials. It’s an institution that aims to push brands further in terms of creativity and skill, resulting in horological delights and complications for our admiration. For me, however, one aspect of the GPHG that always misses the mark is its visual identity. As a designer, I have reached my breaking point – my hands can no longer rest idle. In short, we re-branded the organization, and I’d like to share the result with you.



Why I Redesigned The Grand Prix D'Horlogerie De Genève Logo Featured Articles